This journal is dedicated to our work, reveries, stories + insightful musings
We always want to bring forth a healthy outlook + practical know-how for all seasons
6 Journals We Love to Help Clear Our Heads + Inspire Creativity
We talk passion, purpose + living in magic with The Session founder, Alice May Redmond
5 Reasons Why Your Tone of Voice is Your Brands Irresistible Secret Weapon
The Whitewashing of the Wellness Industry; 6 Brands Leading the Conversation
With political activism heightened in this period of global inquiry, it got me questioning the position of the wellness industry. To clarify, I am very much an advocate of wellness as a practice, and I strive to welcome others into searching what health and wellness means to them. What I distrust is the wellness industry, which currently portrays wellness as a linear thing in a number of ways.
10 Apps that Help with Day-to-Day Mindful Living
We’ve collected 10 great wellness apps out there to support you in your life right now.
In a Time of Digital Obsession, Consume Wisely
Following a recent feud over a rising wellness brand found to be plagiarising and conveying harmful narrative, the discussion of personal responsibility around our consumption habits couldn’t be any more important.
We Talk All Things Clean Beauty with Jazmin Alvarez - Founder of Pretty Well Beauty
Your Logo + Your Brand Are Not The Same Thing
Whilst we love nothing more than building brands, all too often we’re asked to create logos with the view that they will build the foundation to catapult brands into the starry stratosphere of success. Whilst the logo to any business is of huge importance to represent all your great work, it’s unfortunately not going to get very far down the road without a stellar brand behind it giving it a solid foundation to grow from.
Around the World in Sustainable Ways: 14 of our Favourite Eco-Conscious Lifestyle Brands
Our consumption habits are changing. With this in mind, here are some of our favourite sustainable brands on the market to help us become more eco-friendly in our daily lives.
Ayurveda for the Modern Day with Sonja Shah-Williams
I first met Sonja, an Ayurvedic Medicine Practitioner, at a wellness space for women in London back in 2016. Continuously driven by development, Ayurveda had always been a practice I had been intrigued to learn more about given the critical role it plays in our gut health, and Sonja had a beautiful way of teaching the fundamental principles with ease. It’s safe to say that since then, I’ve been hooked! Ayur in Sanskrit means ‘life’ and veda means ‘science’ or ‘knowledge’; thus ayurveda is the science of life which makes perfect sense when you realise how much it can help to benefit your energy levels, aid sleep, relieve digestive problems, boost immunity and more. The beauty of Ayurveda as the world’s most ancient medicine system, is that beyond all the layers, it can be simple to feed elements into your daily rituals to make life that much easier. Read on as we chat with Sonja, a true thought-leader in Ayurveda and how it has enriched her life. - Sophie Greenwood
Working In Isolation: A Survival Guide
Home is no longer a mere base for downtime. For the majority of us it is now our office, gym, school, restaurant and coffee shop all rolled into one whilst in lockdown. We’ve compiled a few tips gathered from the Season team who are well seasoned (excuse the pun!) at working from home, to help bring structure to this new normal and offer some tips for remaining focused because it can be both gratifying and fruitful when you carve out a routine that really works for you.
Reset, Recalibrate + Reconnect in response to Covid-19
Let’s take this time to reset, recalibrate + reconnect.
Together as a collective and it’s never been more important to adopt a growth mindset. This time is reminding us more than ever before how much we are all connected. Nothing exists in isolation.
Brain Performance is Taking a Quantum Leap with SOFOS Associates
Neuroscience and what we now refer to as neuroplasticity shook everything up. All of a sudden were taking notice of how the brain changed over time, research into cognitive degenerative diseases (such as Alzheimer’s disease) were making massive strides and advances in technology allowed professionals to look closely and measure brain activity. Equipment that was once reserved for large medical institutions and research laboratories was more readily available than it had ever been, and so SOFOS was born.
8 Mistakes Not to Make with Your Website
A brilliantly designed website doesn't necessarily guarantee that it’s brilliantly set up and working hard for you in the background though. Your website is your window to the world so to ensure it’s working as hard as can be on your behalf, we’ve compiled what we consider to be the eight most common issues with some solutions.
How To Ensure Instagram Works in Your Favour
Instagram algorithm changes affect everyone who uses the platform with no exceptions, but ever since Instagram changed the reverse-chronological feed in 2016, there has been continual rumours about how it all works so we thought we’d give a few pointers to ensure your Instagram marketing strategy is working in your favour.
5 Productivity Hacks for Slow Days
Slow days. We all have them. We’re always looking for ways though to maximise our productivity to avoid any afternoon slumps. On occasion though, our own wellbeing has been sacrificed. We’ve put other commitments before our own self-care and now sharing our five top tips to stay productive and focused.
Our Top REFUEL Recommendations: New York City
New York City has a coffee shop on nearly every corner. Having explored a fair few of them now, as well as some beautifully calming tea houses, as we make our way around the city, we have put together our top picks that span most areas so that no matter where you are in NY, we can guarantee if you want to put your feet up and watch the world go by with a cold brew or a warming cup, or hop onto some WiFi and have a meeting, you can’t go wrong with any of these options.
The Future Of Marketing? Storytelling
Brands can no longer afford to not deeply connect with audiences on an emotional level. That’s where storytelling comes in. It’s the cohesive narrative that weaves all the emotions and facts that your brand stands for. With over one billion brands actively marketing each month, it’s becoming increasingly important to stand out with your WHY. Give your customers a very good reason to buy into your service or product. When you start sharing the story behind your brand consistently, that’s when you see a sea change. Treating your story as the maypole in the centre of your marketing strategy, and the result will be a brand that is as captivating as it is profitable.
Your Brand Photography - Make The Greatest Impression
You will have heard this a thousand times but an image really is worth a thousand words.
Imagery has never been more important for your brand to convey your message in the most effective and efficient way so you truly connect and resonate with your people. If your photos are sub-standard, it could very easily make your brand look mediocre and careless so having great imagery should always be at the top of your list of priorities. Why?
Interview with Flora Montgomery - Raising the Bacteria Bar
We are all, by definition, an ecosystem. Our microbiome reveals a more connected biology, radically transforming our approach to our diets, medicine, hygiene and living than ever before. Championing this work is Flora Montgomery, Founder of in-demand gut site for the best of the best advice from leading experts around the world, Gutsy. Read on as we chat to Flora about the importance of this subject, how she is helping to raise the bar when it comes to bacteria and how we can all implement practises to keep our gut health in check, in simple ways.