This journal is dedicated to our work, reveries, stories + insightful musings
We always want to bring forth a healthy outlook + practical know-how for all seasons
5 Reasons Why Your Tone of Voice is Your Brands Irresistible Secret Weapon
Your Logo + Your Brand Are Not The Same Thing
Whilst we love nothing more than building brands, all too often we’re asked to create logos with the view that they will build the foundation to catapult brands into the starry stratosphere of success. Whilst the logo to any business is of huge importance to represent all your great work, it’s unfortunately not going to get very far down the road without a stellar brand behind it giving it a solid foundation to grow from.
8 Mistakes Not to Make with Your Website
A brilliantly designed website doesn't necessarily guarantee that it’s brilliantly set up and working hard for you in the background though. Your website is your window to the world so to ensure it’s working as hard as can be on your behalf, we’ve compiled what we consider to be the eight most common issues with some solutions.
Getting Your Brand Name Right
There are of course countless components to creating a successful brand. The most important of all, is delivering the very, very best product or service you can be. Your name is pretty up there on the important list though and it carries more weight than you may realise.
The Importance of Brand Evolution
5 Reasons Why Events Are Vital For Your PR
Events. One of the most important ‘things' we experience. Basic human instinct is to take in objects, sights, sounds and people so when going to an event, we may even sport new threads and if deemed important enough, as a woman – have our hair blown out to within an inch of our lives. Maybe even get a manicure. Overall, we are excited by the social value that enriches our lives from learning and meeting new people at events.